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In Times of Corporate Troubles, Altruism Helps

Release Date: 
02/10/2015
Whether it’s banks or oil companies, big corporations rolling out sweeping do-gooder public relations campaigns in response to a scandal seems to be a textbook play. Research shows that undertaking outreach initiatives - specifically ones geared toward the public and not just shareholders - are an effective, if not tangible, way to rebuild trust after a scandal.
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How Using Data Drives Success in Corporate Citizenship

Release Date: 
02/05/2015
In the 2014 State of Corporate Citizenship report, conducted by the Boston College Center for Corporate Citizenship, findings point to three crucial elements for corporate citizenship programs that succeed in creating business and social value: selection, integration, and duration. Each of these phases of a corporate citizenship program is most successful when it is informed by good data.
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Heinz Endowments Commits $9 million to Invest in US campaign

Release Date: 
01/29/2015
The Heinz Endowments has joined the launch of Invest in US , a national campaign announced by President Barack Obama which challenges business leaders, philanthropists, advocates and public officials to build a better nation through high-quality...
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