Sunday, February 14, 2016
Does your company sponsor charity walks or runs? According to new data compiled by Peer-to-Peer Professional Forum, some of the best-known national events are attracting less revenue and smaller events are attracting more. “We’ve seen a true democratization of peer-to-peer, where your success isn’t driven by the type of event you run, but rather your ability to produce excellent experiences for volunteer fundraisers,” according to David Hessekiel, president of the Forum. “You no longer have to be among the largest or most established organizations to raise money through peer-to-peer.” Read the findings and access the full report.